Imagine a world where anything and everything could be made investible. Where the value of even the most illiquid of assets could potentially be realized. Where asset managers had the tools to turn any investment idea or strategy into a bankable financial product. And where investors, no matter what the means at their disposal, would have access to alternative, exotic or non-standard investments that are not available to them today.
From “Assetization: How Pioneers Are Banking on a 78 Trillion Dollar Investment Opportunity”, by Patrick Loepfe and Philippe A. Naegeli.
About The Assetizer Newsletter
The Assetizer is a newsletter about the transformation of asset management, the future of investing and the democratization of finance.
It is published by GenTwo – a Swiss fintech dedicated to democratizing the way financial products are created and expanding the investment universe for everyone – and written by me, Tom Lyons.
In this newsletter and its sister podcast, I’ll be bringing you an insider’s view on the changes happening in our industry and the investment world being driven by the kinds of new technologies, tools, approaches and ideas we and others like us are developing.
The newsletter grew out of our work at GenTwo as well as our book Assetization, which lays out our vision for the future of finance.
Our thesis is simple: The creator economy is coming to finance services. Soon, anyone with an investment idea will be able to turn it into a product. As has happened in other industries disrupted by technology platforms, much is set to change. It pays to stay ahead of the curve.
If you're:
A financial product creator looking to innovate and differentiate
An investor seeking new opportunities and greater portfolio diversification
Or simply someone curious about the future of finance
...then The Assetizer is for you.
Every week I’ll be bringing you stories of innovative products and new investment scenarios, looks under the hood of the emerging technologies and platforms, and big picture discussions with academics and thought leaders about what it all means.
If you haven’t already, I invite you to subscribe and join me on this journey to the investment industry frontier.
With best regards,
Tom
