In this episode of The Assetizer, we uncork the world's first fine wine actively managed certifcate (AMC) with Roland Peens and Johan Malan of Wine Cellar, advisors to Bond Wine. Discover how this innovative vehicle transforms previously non-bankable wine assets into accessible securities, delivering uncorrelated returns of 7-7.5% annually with remarkably low volatility.
The experts explain why fine wine's diminishing supply creates natural price appreciation, how modern trading platforms have revolutionized market liquidity, and why current market conditions present a compelling entry point after a significant price correction. Whether you're a wine enthusiast or an asset manager seeking portfolio diversification, this conversation reveals how assetization is bringing one of history's oldest luxury commodities into the modern investment landscape—no sommelier certification required.
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For more on Wine Cellar visit: www.winecellar.co.za
Episode Highlights
The investment case for fine wine: Unlike most assets, fine wine benefits from diminishing supply as bottles are consumed, combined with increasing appreciation for older vintages, creating natural price appreciation over time
Historical performance: The Liv-ex 1000 index, the broadest measure of the fine wine market, has returned approximately 7-7.5% annually since 2003, with notably low correlation to traditional asset classes
Market infrastructure evolution: How technology platforms like Liv-ex have transformed fine wine investing by providing pricing transparency and liquidity that didn't exist 20 years ago
The AMC structure: How Bond Wine structured the world's first regulated, securitized wine investment product, allowing investors exposure to fine wine without the traditional challenges of storage, insurance, and authentication
Investment strategy: How Bond Wine selects wines for the portfolio, focusing on brand equity, business strategies, and long-term track records rather than just ratings or reputation
Current market opportunity: Why now might be an attractive entry point, with the fine wine market experiencing a significant correction after the COVID boom period
Who should invest: From wine enthusiasts to fund managers seeking portfolio diversification, this product offers a way to access the fine wine market without the typical barriers to entry
About Our Guests
Roland Peens is the Director of Wine Cellar since 2005 and CEO of Wine Business Advisors. With over two decades of experience managing international fine wine portfolios, Roland has tasted and traded virtually every investment-grade wine on the market. He's also the founder and director of Strauss & Co Fine Wine Auctions.
Johan Malan is the Investment and Brokerage Manager at Wine Cellar, bringing both international fruit trading experience and fine wine expertise to the table. With a Master's degree in International Trade and Economics, Johan applies analytical rigor to wine investment strategy.
All the best,
Tom
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